“I could be a better copywriter.”
My husband and I were chatting last night and he said, “there’s SO MUCH crappy copy out there. I could probably write something way better and make money as a freelancer.”
“So why are they getting clients and paying their bills with their copy and you aren’t?” I replied.
He looked away. “‘Cause they’re putting in the work.”
ANYONE can talk a big talk.
But the winners are out their hustlin’, getting their hands filthy, scraping their brains raw, making awful mistakes, getting rejected and judged — but most of all, they’re GETTING BETTER each day.
…while others stand at the sidelines, pointing fingers, saying they could do the job better.
You don’t need to be the best writer to freelance for a living.
But you do need more grit than most.