? How to improve your product description copy in 3 steps ✨️

1. Spend a couple hours researching customer reviews, social media comments, Google, competitors’ websites and forums. Jot down phrases and words that keep popping up or really stand out when people talk about your product or service.

2. Use these words and phrases (customer language) in your headings, subheadings, CTAs, value props and benefits sections etc.

3. Test your new copy and analyze results. Keep testing copy variations to continually increase your conversion rate.

Published On: March 18th, 2022 / Categories: Uncategorized /