THIS foolproof hack is pixie dust for your conversion rate
Sprinkle on some power words!
Power words elicit a strong emotional or psychological response in the reader and compel them to act.
TRY ‘EM OUT:
Trigger loss aversion –> bargain, don’t miss out, savings, bonus, limited-time
❓Trigger curiosity –> insider, secret, undiscovered, off-limits
⭕ Trigger safety –> easy, painless, foolproof, legitimate
? Trigger vanity –> you, your, strong, attractive, smart, elite
? Trigger fear –> crisis, dangerous, risk, toxic
❤️ Trigger lust –> desire, pleasure, love, obsession
So instead of saying:
“Some tips to generate more sales”
Say:
“These 5 unconventional industry secrets will skyrocket your MRR”
POP some power words into ⬇️
-Headlines
-CTAs
-Sales pages
-Headlines
-Video scripts and more!
Then watch the magic happen…
Do YOU use power words in your marketing and copywriting?
xo Jackie